Tuesday, January 29, 2013

If Your Products Are Poor, Your Affiliate Business Will Struggle

By Russell Howe


There are numerous things to take into consideration when you are looking for the best home based business opportunity to join. One of the main contributing factors towards your final decision, particularly if you plan to work with an affiliate plan, is the strength of the products available.

We balance is usually heavily in favor of the compensation plan in most opportunities on the internet, with very little attention placed in the actual products and services on offer.

While it is very nice to have a potentially lucrative compensation plan which could help you to build a serious online income, the fact is you will not be able to enjoy the big numbers on the table if your chosen company provides an unappealing product which isn't value for money.

If you are only there to make money then the company itself has problems. After all, not everybody can be earning an income and that means you'll constantly be trying to replace affiliates who are dropping out of the company. They have no reason to stay.

Most of us get swept up in the excitement of discovering the next big thing, an opportunity with the greatest affiliate plan you have seen to date, something that surely everybody is going to want to be a part of... As a result, we overlook everything else and by the time we realize there is no real value within the company it's too late.

A good online business doesn't necessarily need to provide a ground breaking earnings opportunity, it simply takes a leaf out of the book of any successful high street business and places a high level of importance on it's product range. A good example of this is a company like Global Domains International, which has been established now for over a decade in the online industry.

If the majority of people are joining a company because they actually want the products it provides, you have a much more stable foundation to build from as an affiliate marketer. You won't be constantly trying to replace people and you won't have to cheapen your promotional work by constantly going down the 'make money online' route.

Quite simply, it doesn't matter how much you 'could' earn with a particular program. You will not earn anything worth mentioning if you are trying to promote a company offering useless, over priced products.

Any new MLM opportunity or affiliate program can call itself the best home based business in it's class but if you really want to test the potential of a new business it's very easy to do. Simply delve into it's product package and you'll be able to see if it's something which would still attract people if they removed the ability to build an income.




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