Wednesday, January 2, 2013

Best MLM Business Opportunity for Income Earning

By Erik Meltzer


If you're seriously considering forking out your precious cash to start a new internet marketing business you should make an effort to thoroughly investigate the various options available to ascertain, for yourself, what's the best MLM business opportunity for you and your future team.

Because not all internet or direct selling businesses are born equal, and spending the time upfront, before you begin, to do your background checks, can pay of big time later. So, here are a couple of things you should consider prior to making your final choice:

-How long has the company been in business?

-Are they privately held, or traded publicly?

-Who is the managerial team, and what real world experience to they have in operating and growing an International business?

-Where are they open for business, and can the services readily be shipped into different countries without custom issues?

These are all vital questions because most new, ground-floor startup corporations fail inside of five years. Not just some, but most. So, while it may seem like getting in on the ground floor is an advantage, in most cases, it should be a big warning signal because the odds of this new start up company surviving is terribly slim, and your best chance of success is to join a confirmed MLM business opportunity with a real record which has been in business, on a steady growth curve, for at least 3 to five years.

Another thing to consider is the cost of the product and services. Ask yourself this one question, "Would the average person buy this product or service from this company at this price, under ordinary market conditions, if an MLM business opportunity wasn't attached to it?" If you can't honestly answer, "Yes" then you shouldn't join this company.

The rationale is based on economics. Understand that most individuals who start in MLM will sponsor and bring-in less than 3 folks throughout their entire business career. Put simply, most people never do what is required to achieve success in their new business. So, if these folks are required to make a monthly acquisition of a product or service they wouldn't usually buy at that price... They probably will cancel their membership and quit. Explaining why the annual attrition rate, the drop out rate, in many social marketing firms is often in the 70 to eighty percent range. And any attrition rate higher than 20% annually will make building a lucrative business quickly; very, very challenging.

So then, the best MLM business opportunity is one that has a good product that folk already use at a price comparable to what they are already paying. If they are used to paying $35 for supplements they already use, and are now asked to pay $75... if they don't build the business they may quickly give up, and go back to paying $35 per bottle.

The next thing you must actually consider before beginning any new business is how, in particular, you plan to publicize, market, and popularize your new business. Because the bottom-line is this: you won't make any money untill you sell a lot of products, and sign up a large amount of new team members. So what is your plan? Because even the best MLM business opportunity out there won't make you a dime unless, and till, you efficiently and effectively market and promote that business.




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