Saturday, September 10, 2011

Using Ezine Directories to Easily and Quickly Leverage Your Articles

By Victor Krumm


Article writing is one of the finest techniques available to a website owner for web site promotion, building traffic, and getting one-way back links.

When done the right way, using modern automated "spinning" that creates many unique variations of an article and posts them to dozens or hundreds or more free submission directories, it is one of the least expensive, fastest ways to move up in the all-important search engine Search Results and get higher page ranking.

Higher page ranking means more visitors. Indeed, it has been repeatedly shown that web pages shown on the first or second page of Google's Search Results get 99% of all web traffic while all of the other webpages put together share a measly 1%.

While there are lots of factors that go into Google's decision where to display a web page, the quality and quantity of back links to it is exceedingly critical. This is because each search engineconsiders back links as a measure of popularity: all other ranking factors being equal, a webpage with 200 back links from a wide variety of internet sites will frequently be far higher in Search Results than a web page with 0, 50, or 100.

All article directory sites allow their contributors to incorporate a writer resources area with at least two links back to pages that the contributor wants to promote. Visitors to the directory who like an article provide a boost in traffic when they visit the article marketer's site and back links when they take the article for their own use.

Today's automated "spinning" technology, combined with the ability to instantly and automatically create and post different variants of a single article to hundreds of directories, puts article marketing on electronic steroids.

Why should each article be unique? Because Google can identify nearly identical versions and filter out many of them. Spinning can solve that problem.

Web professionals---the people who make a living from the web---write large numbers of articles with links back to their web pages, then post them to subscription services that spin each article into a completely unique version and posts to hundreds or more article directory websites.

It's called "leveraging" and, while once the province of only professionals, today it's available to any person who wants to succeed on the web. One spun article, posted to hundreds of web article syndication directories, can bring an enormous number of back links very swiftly, easily, and painlessly.




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