If you cold call as component of your sales practice, particularly if you are in real estate, you have got to be aware of, and in conformity with, the national Do Not Call registry. This information bank of people who have explicitly opted out of phone contact from marketers was developed expressly to help people evade telemarketing phone calls, and much like the CanSpam act, it has done its job practically well. Unluckily, for numerous small business people, and those that broker real estate, compliance with this law can be difficult, cumbersome and expensive.
In spite of the cost, real estate professionals have got to adhere to this law. Any documented violation of the DNC guideline can result in a swift and hefty fine for the real estate agent. More notably, action in recent years for violators has been dire. Thus, the benefits of compliance far outweigh the risks.
Luckily, for real estate broker that actively prospect on the phone, there is a simple solution. Lead generation services like the Real Estate Data Exchange,, include the ability to scrub their leads through the national DNC registry as an automated part of their service. This results in a clean list of prospective customers who are all DNC compliant. Services like the automatically scrub their listings against the national Do Not Call registry before providing the information to the real estate agent. This added service protects the REALTOR from accidentally violating the registry and allows them to cold call prospective clients with the assurance that they are in full compliance with this law.
It is important to note that the RedX is only one numerous tools that include a DNC verification as a fundamental part of their service. Services vary and the quality of the various marketing and lead generation services are widely different. Thus, when looking for any type of lead generation service, especially if you are a REALTOR, choosing one that is DNC and CanSpam compliant is a fundamental and non-negotiable feature.
The onus of compliance is on you, and the consequences of violating the law can be severe.
In spite of the cost, real estate professionals have got to adhere to this law. Any documented violation of the DNC guideline can result in a swift and hefty fine for the real estate agent. More notably, action in recent years for violators has been dire. Thus, the benefits of compliance far outweigh the risks.
Luckily, for real estate broker that actively prospect on the phone, there is a simple solution. Lead generation services like the Real Estate Data Exchange,, include the ability to scrub their leads through the national DNC registry as an automated part of their service. This results in a clean list of prospective customers who are all DNC compliant. Services like the automatically scrub their listings against the national Do Not Call registry before providing the information to the real estate agent. This added service protects the REALTOR from accidentally violating the registry and allows them to cold call prospective clients with the assurance that they are in full compliance with this law.
It is important to note that the RedX is only one numerous tools that include a DNC verification as a fundamental part of their service. Services vary and the quality of the various marketing and lead generation services are widely different. Thus, when looking for any type of lead generation service, especially if you are a REALTOR, choosing one that is DNC and CanSpam compliant is a fundamental and non-negotiable feature.
The onus of compliance is on you, and the consequences of violating the law can be severe.
About the Author:
Realtors, if you are already in the market for a excellent source of expired MLS Listing Leads, then expired mls listing leads from RedX is a fantastic tool. This great software provides you with the resources to beat out your competition. Have more leads, extra listings and additional free time with the Real Estate Data Exchange now.
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