Monday, December 3, 2012

Do you really need a voice over artist

By Jeff Wenberg


Around the Web you will find voice over artists providing their services. They are freelance experts who possess the equipment, the skills, and most of all the voice to record top quality audio content. Just like site content authors, web site developers, software developers and SEO specialists, they provide a priceless service that is in high demand.

Why do you need a voice over artist? If you are a web-based marketer, there are numerous cases where they can help. To start with, multi-media material is much more popular than text-based content. A video or audio clip on your page, even if it's just a brief clip which says hello, should more or less be a guarantee of higher conversions.

2nd, a voice over artist may be used to produce a great deal of material to help you drive traffic and make revenue. You may utilize them for your podcasts, digital information products, social media material, websites, software programs - nearly anything.

Do-it-yourself vs. Using a Expert

The only problem with using a voice over artist is that it isn't free. For any home based companies operating on a small budget, this could make it a challenging proposition. Software programs for creating audio are widely accessible, sometimes for free. Precisely what it takes on your part is an investment of your energy.

However, there are many reasons online marketers frequently tend to outsource. To start with, if you've never done audio before, it may be a pretty challenging task. You do not need a full-scale recording studio, but there are technical considerations. Audio production could be something like web design that you simply sense is better left to a professional.

You might like to outsource simply because you dislike your own voice or it does not have the warmth and personality you need. Keep in mind that voice over artists are professionals. They put food on the table using their voice and like a trained vocalist, they know how to use it successfully.

Finally, you may choose to outsource as it's merely a time consuming pain. To create a series of videos takes at least a few hours and if you are doing regular video or audio recording, it will take a large amount of time. If you outsource, you are actually purchasing yourself spare time.

Choosing the Best Voice Talent

There are many freelancers offering this service online however, not all are equal. Given that anyone with an open source recording program may call themselves a 'voice over artist,' you need to do your due diligence before employing one.

The best approach would be to look at all kinds of voice-over sites as you possibly can. A couple of things to contemplate are:

Samples - Check out the audio samples they'll have published on their page and compare. When you listen, keep in mind the demographic of your market. Could their voice fit your target audience? Recommendations - Check out testimonials from previous clients and see what their comments are in regards to the voice over artist's productions. Be wary of any professional that doesn't possess any. Cost - Of course, look at price, however do not make it the deciding component. It isn't worth the money you don't spend to employ a professional which does not deliver.

Slowly slim down your list to a small number and then get hold of them inquiring about their availability and describing your project to them. Check to make sure they are able to produce the completed work in a quick manner and that they can do what is needed of them.




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